Here’s a little gem of wisdom I think you’ll appreciate. Sometimes, it’s actually ok to boost a Facebook post! This might be a ‘controversial’ opinion for those in the Facebook ads game, but as a realist, here’s why I think it’s ok.
Yesterday, Mark Zuckerberg, CEO of Facebook, announced some major changes which will shake up the platform. In a nutshell, Facebook is going to give a higher priority to posts from your friends, family and groups over pages, which includes your small business page.
They used to be found predominantly on Twitter, but now, hashtags are everywhere on social media! They’re a great tool for following current events, trends and personal interests, BUT there’s a few ‘rules’ you should keep in mind for your next post.
“It’s so hard to create a business; I wouldn’t even know where to start!” you say as you Google, how to start a business…I agree, it takes a lot of hard work to make a successful business, but to get started, you just need to take the first step.
Even if you can’t stand Facebook, or you have no idea what Instagram is all about, the reality is, your customers are all there, scrolling through pictures, videos, posts all looking for something to grab their attention. In June 2017, Facebook had 1.23 billion, yes BILLION daily active users!
Wow, what a week it’s been! Simple Smart Social started with a flutter and has now become a whirlwind in my life and I’m loving it!